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Innovation has fuelled Oritain’s growth as market leader. Predicting the future importance of origin verification, the company undertook a comprehensive program to map global cotton production. Today, Oritain has mapped over 95% of the world’s cotton-producing countries and is well advanced for mapping other commodities, such as coffee. This marriage of forensics and data science provides a unique dataset against which businesses can audit the integrity of their products. Cotton isotope testing delivers the assurance fashion brands need to effectively manage their supply chains. Oritain traceability technology continues to grow, diversifying into products including red meat, coffee, cocoa, dairy, and pharmaceuticals. With heightened global interest in sustainability and responsible production, Oritain’s solutions continue to deliver the trust that consumers and businesses alike demand. Explore the insightful interview featured on CBS News: https://www.cbsnews.com/video/oritain... Find out more: https://oritain.com/ _________________________________________________________________________________________________ Acumen Media is an international media and film production company, revolutionising the way stories are told in the digital epoch. Originally established in 2014, Acumen have utilised the power of visual storytelling to craft meaningful short films and documentaries with a focus on themes of innovation, world change and sustainability. Harnessing their talented workforce, Acumen have created award-winning B2B films that resonate with audiences worldwide. #AcumenStories #Sustainability #Innovation #Leaderships Learn more about our projects and campaigns on: https://acumenstories.com/ Visit our official website at https://acumenmedia.com/ FOLLOW US: LinkedIn: / acumen-media-group Twitter: / acumenstories Facebook: / acumenstories Instagram: / acumenmediaglobal TikTok: / acumenmediaglobal Subscribe to our channel: / @acumenstories