SXSW: Combating the Censorship Crisis. Honeysuckle Media x Weedmaps x El Planteo x Benzinga скачать в хорошем качестве

SXSW: Combating the Censorship Crisis. Honeysuckle Media x Weedmaps x El Planteo x Benzinga

Join moderator Ronit Pinto of Honeysuckle Media and panelists Juanjo Feijoo (COO/CMO Weedmaps) and Javier Hasse (CEO El Planteo/ Managing Director & Editor Benzinga) as they deep dive into all things Censorship and Cannabis. From Weedmaps' Brock Ollie advertisement to the ins and outs of Digital Out of Home, the industry insiders have surprising things to say about mass communication and the pitfalls of trying to advertise the plant. "Censorship is pervasive in mass media and social media and impacts a brand’s ability to operate on many levels. Using cannabis as a case study, a lack of objective and reliable information, due to restrictions and limited marketing channels available, creates space for stigma to thrive--and it's not just limited to cannabis. Old segments like liquor, and new ones like psychedelics, face the same challenges. By necessity, nascent segments are the most adaptive, versatile, and innovative when it comes to marketing and engaging consumers. But what will it take for restrictions to be lifted and what will brand engagement look like when the playing field is leveled?" @honeysucklemagazine @el.planteo @Weedmaps @benzinga Want to support Honeysuckle and independent journalism? Here's how: PayPal: https://www.paypal.com/donate?hosted_... Patreon:   / honeysucklemagazine   Follow us everywhere else! Instagram:   / honeysucklemagazine   Twitter:   / honeysucklemag   Facebook:   / honeysucklemagazine   Linkedin:   / honeysucklemagazine   Flipboard: https://flipboard.com/@honeysucklemag/ Apple News: https://apple.news/TjioLztiJR6SBj5Wlj... Google News: https://news.google.com/publications/... Visit our website! https://www.honeysucklemag.com About Honeysuckle: Honeysuckle Media is an award winning, female led print and digital publication that emphasizes diverse voices with high visual impact. We explore gender and sexuality, racial politics, the environment, cannabis and pop culture. Honeysuckle is motivated by our collective desire to better ourselves and our surroundings. Our reporting reflects who we are, as our writers tend to ‘live what they write’ rather than just reporting on a topic. See our other great videos:    / @honeysucklemagazine   Subscribe to our Podcast: https://podcast.honeysucklemag.com