Expert Panel on Digital vs Traditional Advertising I Brands&Beyond 2024 I Moderator-Shubho Sengupta скачать в хорошем качестве

Expert Panel on Digital vs Traditional Advertising I Brands&Beyond 2024 I Moderator-Shubho Sengupta

In this engaging panel discussion on "Digital vs. Traditional Advertising," seasoned experts Guan Hin Tay, Rajiv R. Menon, and Sourajit Ghosal share their extensive experience and deep knowledge of the advertising world. Moderated by Shubho Sengupta, who began his career in traditional advertising in the mid-90s and transitioned to digital marketing in 2007, the discussion explores the evolving dynamics between digital and traditional media. As part of the Brands & Beyond event, initiated by BrandGuff, this insightful conversation provides brands with strategies on how to effectively balance both forms of advertising to achieve maximum impact in today’s competitive market.