Скачать с ютуб E'ship Extras: Prototyping for Smart Startups: Building, Testing & Refining your Prototypes в хорошем качестве

E'ship Extras: Prototyping for Smart Startups: Building, Testing & Refining your Prototypes

Prototyping, why do it? It’s an essential tool that is widely used in areas of innovation and entrepreneurship to convert ideas into tangible and profitable products. By creating a prototype we’re able to quickly and cost-effectively conduct usability tests, get feedback on our ideas, iterate on them and most importantly; understand if it actually solves a problem. A real problem. So, how do the experts do it? During this video, you will hear from three experts in three entirely different fields who have all used prototyping (or failed to use & regretted it). Gus, Marc & Shi will take you through different approaches to prototyping including: Intrapreneurial and evidence based approaches Pretotyping & proxies before you build your prototype A lesson in constant refinement driven by your customer As well as plenty of examples, tools and mistakes you can learn from for your own prototyping journey Enjoy!