How Brands Go Global | How Brands Enter & Win International Markets | EduVerse скачать в хорошем качестве

How Brands Go Global | How Brands Enter & Win International Markets | EduVerse

Expanding beyond borders is no longer optional—it’s strategic. In this episode, we break down how businesses successfully enter, compete, and scale in global markets using proven international marketing frameworks. You’ll learn how companies decide whether to go global, which markets to enter, and how to choose the right market entry strategy—from exporting and licensing to joint ventures and direct investment. We also explore standardization vs adaptation, global pricing challenges, trade agreements, and real-world examples of “think global, act local” strategies. This podcast is designed for MBA students, marketing professionals, entrepreneurs, and business leaders looking to understand global expansion in a practical, structured way. ⚠️ AI Disclaimer: This episode is created with the help of AI for educational purposes. While every effort is made to ensure accuracy, AI-generated content may contain errors or omissions. Viewers are encouraged to cross-verify key facts with academic or professional sources. 🎧 Tune in to master the fundamentals of international marketing, global strategy, and cross-border growth.