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Does artificial intelligence think? Hear machine learning and Neuroscience experts debate the inner workings of AI in this episode of Accelerating Impact. Host, Zu Khoja, is joined by NIQ BASES's VP of Neuroscience and former Dartmouth and Cornell professor, Dr. Elise Temple, as well as NIQ's Senior Research Scientist, Dr. Graham Spinks. ——— Hosted by: Zu Khoja is an SVP of Architecture and Innovation at NielsenIQ. He leads a diverse team of AI and Machine Learning researchers, building models which drive operational efficiency and client value. Furthermore, Zu leads NIQ's Enterprise Architecture and M&A Tech Integration practices, playing a pivotal role in sustainably realizing our product vision and harmonizing systems and products across NIQ and GfK. He brings with him over 25 years of technology experience. Prior to joining NIQ, Zu was responsible for global engineering, architecture, M&A, and integration functions at TransUnion. Zu has also served in various roles at Sallie Mae and MCI Worldcom / Verizon Business. ——— Featuring: Dr. Elise Temple is a Vice President of Neuroscience at NIQ BASES. She leads the global commercial neuroscience team. Any time NIQ does a study that uses neuroscience, a PHD neuroscientist from this team works with the client from beginning of the project to the end. She has been with NIQ for 13 years and was a professor at Dartmouth and Cornell prior to that. Dr. Graham Spinks serves as a Senior Research Scientist at NIQ where he explores innovative ways to harness AI for transforming complex data into meaningful categories. ——— Content: 0:00 Intro 1:10 What are the fundamentals of neural networks and artificial neurons? 4:30 How does training data and bias shape both neural networks and human learning? 6:10 Are AI models truly thinking or exhibiting any form of sentience? 10:11 How does the complexity of the brain compare to the design of artificial neural networks? 16:00 What distinguishes human learning from AI training, and could AI ever develop agency or self-improvement? 23:19 Key Takeaways ——— Accelerating Impact is a podcast by NielsenIQ, the world's leading consumer intelligence company. To learn more about how NIQ is accelerating impact through advancements in AI and consumer measurement, visit niq.com.