From Used Car Manager to Building a Business Inside the Dealership- Freddy Live with Vincierge скачать в хорошем качестве

From Used Car Manager to Building a Business Inside the Dealership- Freddy Live with Vincierge

In this episode of Freddy Live, Jon Frederick sits down with Raul Tomsa,‪@rtomsa1‬ of Motor Werks in Chicago, to talk about one of the boldest moves an automotive professional can make: stepping away from a stable management track to build a personal brand and sales business inside the dealership. Raul shares why he left his role as a used car manager to return to the sales floor with a completely different vision — using social media, content, and personal branding to generate his own leads, build long-term customer trust, and eventually create a scalable business within the four walls of an auto mall. With access to multiple brands under one roof, Raul is betting on modern retail, audience-building, and first-party attention rather than relying solely on the traditional dealership ladder. Jon and Raul dig into the realities of leaving management, betting on yourself as a married father of four, using Instagram, TikTok, and Facebook to drive opportunities, and why dealership professionals may have more entrepreneurial upside than they realize. They also discuss lead quality, content strategy, work-life balance, hiring support, creating an LLC, and the broader vision behind Vincierge. If you care about car sales, dealership careers, automotive entrepreneurship, social media lead generation, personal branding in automotive retail, and the future of dealership sales, this episode is packed with insight.