Reebok Founder On What It Really Takes To Build A Timeless Brand скачать в хорошем качестве

Reebok Founder On What It Really Takes To Build A Timeless Brand

What does it really take to build a brand that lasts decades, or even changes an industry? In this extended interview I sit down with Reebok founder Joe Foster and Ben Weiss, the founder of Syntilay, to explore how legacy meets innovation. Joe turned Reebok into a global powerhouse, hitting #1 in the U.S. by 1989. Ben is now rewriting the footwear playbook with AI-driven shoe design and creator-led collaboration. Together, they break down how to dream big, serve the underserved, and stay relevant - whether you’re launching your first product or leading a legacy brand. You’ll learn: How Reebok became a global icon by spotting one niche no one else saw How Syntilay is using AI and creator partnerships to disrupt modern footwear The dangers of chasing trends The difference between building a brand and building a business The mindset shifts every founder needs to actually focus on This isn’t theory. It’s what worked, what didn’t, and what still matters today. Solid insights from two people who’ve lived it. If you’re a founder, creator, or brand builder, this episode is your playbook for lasting impact. #Reebok #ReebokFounder #BenWeiss #Syntilay #BrandBuilding #Entrepreneurship #BusinessPodcast #StartupAdvice #Founders #Innovation #100MBA Learn More: Email me: [email protected] Join the 3 Things Newsletter: https://100mba.net Learn more about Syntilay: https://www.syntilay.com/ Follow Omar:    / @100mba     / omarzenhom     / ozenhom     / theomarz     / omarzenhom   https://x.com/TheOmarZenhom Follow Joe:   / jwfosterheritage     / joe-foster-a38a4b10b     / founderrbk   Follow Ben:   / benmweiss     / benxweiss   https://x.com/benmweiss_   / benmweiss   Syntilay Shoes: https://x.com/syntilay   / syntilay   Timestamps: 00:00:00 The Shoe That Changed Everything 00:00:39 Advice for Overthinkers Starting Out 00:01:11 Reebok Founder Joe Foster on Turning 90 00:02:50 How Reebok Rose to No. 1 — brand strategy 00:09:39 How Syntilay Got Started — founder story 00:13:00 Footwear Innovation You Haven’t Seen — product design 00:16:43 Hard Lessons from the Business Trenches 00:32:02 Why Creators Are the Future of Footwear 00:38:42 Where Shoe Design Is Headed Next 00:40:08 The 3D Printing Roadblock 00:42:02 Building a Brand vs Building a Business 00:45:34 Staying Persistent and Actually Having Fun 00:47:28 When Reebok Was Everywhere 00:54:35 What Influencers Want in a Shoe 01:06:19 What’s Next for Syntilay and Joe Extended Interview: Founder of Reebok Joe Foster and Ben Weiss of Syntilay - How To Dream Big & Serve The Underserved | $100 MBA Show ep. 2692 The $100 MBA Show is an award-winning business podcast hosted by Omar Zenhom. With over 2,600 episodes, it’s one of the top resources for entrepreneurs, business owners, and anyone who wants to learn how to build and grow a successful business.