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Think your story isn't interesting enough to share? Think again. Carlos, Lana, and Laurence explore why your personal journey - especially the messy, vulnerable parts - might be exactly what the world needs to hear. Featuring insights from Marshall Ganz's transformative Public Narrative framework (Story of Self, Story of Us, Story of Now) as shared by Seth Godin. 🎯 What you'll discover: Why "people like us do things like this" is the most powerful marketing phrase ever How to turn your wounds into wisdom that serves others The difference between information dumping and transformational storytelling Why starting small and deep beats casting a wide net every time 💡 Key moments: 00:00 - Introduction to the power of stories for change 02:00 - Seth Godin on Story of Self, Story of Us, Story of Now 08:00 - Why effortless impact comes from sharing your transformation 14:00 - The practical elements of storytelling for business 23:00 - The Story of Change Canvas framework revealed 28:00 - Using stories in sales conversations (without being salesy) 35:00 - From Kronos to Kairos: changing your relationship with time This isn't about perfect stories - it's about honest ones. Perfect for you if you're: ✓ Sitting on a story but afraid it's "not interesting enough" ✓ Wanting to build authentic connections, not just followers ✓ Ready to turn your experience into effortless impact ✓ Looking to attract your tribe, not everyone "The wound is where the light enters you" - Rumi Your struggles aren't something to hide from. They're the very thing that makes you uniquely qualified to help others on a similar journey. 🔗 Ready to craft your story of change? Learn about Vision 20/20: vision.happystartups.co #storytelling for business #personal branding #sethgodin #authenticmarketing #storyofchange #Vision2020 #HappyStartupSchool #entrepreneurship #vulnerabilityinbusiness #purposedrivenbusiness #personaltransformation #communitybuilding