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Did you write a book and wonder what to do next? Or are you planning a book and want to make sure it actually grows your business? In this episode, former Simon & Schuster editor and publishing strategist Ally Machate explains how to pick the right book, align it with your goals, and promote it in ways that build authority and attract ideal clients. You will learn: ✔ How to test your book idea against business outcomes ✔ Why great writing still needs strategy to get results ✔ Practical organization tips, including using Asana as a second brain ✔ A clear lens on co-author compilations and when they help Learn more about Ally’s training, “Don’t Write the Wrong Book”: http://www.offers.thewritersally.com/... #AuthorPlatform #BookMarketing #NonfictionAuthor #BusinessGrowth #ThoughtLeadership #SelfPublishing #AsanaTips #EntrepreneurLife Kathi is the founder of Organized and Energized!, a professional organizing and image consultancy, her mission for almost two decades has been to end overwhelm, energize, and transform lives by creating systems people can embrace and stick to. Kathi provides one-on-one consulting, has published two books, and created numerous online training programs. She also conducts employee training programs, education and lunch and learns on a variety of organizing and productivity topics. Kathi is a fantastic speaker that engages, educates, entertains, and motivates audiences. Her advice has been featured in multiple national media outlets including Oprah Magazine, Martha Stewart Living, Better Homes and Gardens, Entrepreneur Magazine, and more. Additionally, she is a frequently called upon guest expert for NBC, Fox, and CW6 News. Recently, Kathi's focus has been on her podcast "ORGANIZED & ENERGIZED! The Podcast" and bringing actionable insights to entrepreneurs who want to enjoy more success and increase their freedom within their business by implementing tactics to eliminate the busyness that stunts their productivity. ► PODCAST WEBSITE https://thepodcast.organizedandenergi... ► ORGANIZED AND ENERGIZED WEBSITE https://organizedandenergized.com/ ► MEDIA ROOM https://organizedandenergized.com/med... ► SOCIAL MEDIA ◦ Instagram - / organizedenergized ◦ Facebook- / organizedandenergized ◦ Pinterest - / organizenergize #organizedandenergized #podcast #podcastorganizedandenergized