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SHOW NOTES https://slator.com/phrase-ceo-platfor... Phrase CEO Georg Ell shares his views on the buy vs. build debate that is defining how language AI and localization technology will be deployed in the enterprise for years to come. Phrase: https://phrase.com/ TIMESTAMPS 0:00 Intro 1:16 Phrase's Platform and Ecosystem Strategy 5:29 Having an Open Framework 7:33 Market Dynamics and Investor Sentiment 10:19 Economic Considerations in Build and Buy 13:24 Understanding the Buy vs. Build Debate 16:27 Building Language Solutions 18:24 Leveraging AI for New Use Cases 20:03 Hyper-Personalization within Language Tech 22:24 Multimedia Content Capabilities 25:38 Use Case: Learning & Development Impact 28:17 Cost-Centric Mindset in Localization 32:29 The Role of Localization in Business Growth 35:01 Navigating Change in the Industry 38:36 AI Translation Quality Progress 40:00 London as an AI Hub 42:09 Future Outlook 44:55 Redefining Language Solutions 48:15 Drivers Behind In-House Development WHERE TO LISTEN iTunes: https://podcasts.apple.com/podcast/sl... Spotify: https://open.spotify.com/show/0PJd1KM... Amazon Music: https://music.amazon.com/podcasts/3f2... Pocket Casts: https://pca.st/vpeg08y1 YouTube: / slator PREVIOUS EPISODES https://slator.com/slatorpod/ WHERE TO FOLLOW US LinkedIn: / slator Twitter/X: / slatornews Facebook: / slatornews YouTube: / slator Website: https://slator.com/ Newsletter: http://eepurl.com/c9dYQ5 LEARN ABOUT THE LANGUAGE INDUSTRY Newsroom: https://slator.com/newsroom/ Resources: https://slator.com/resources/ Research Hub: https://slator.com/research-hub/ Events: https://slator.com/events/ Advisory: https://slator.com/advisory/ Subscriptions: https://slator.com/subscribe/ Publish with Slator: https://slator.com/publish/