Advertising and PR Are Not the Same (Here's Why) скачать в хорошем качестве

Advertising and PR Are Not the Same (Here's Why)

PR and advertising are often confused — but they are not the same thing, and knowing the difference can completely change how you grow your brand. In this video, we break down public relations vs advertising using simple, real-world examples from TV, podcasts, and magazines so you can clearly see how each one works. You’ll learn: ✨ The difference between paid media (advertising) and earned media (PR) 📺 TV ads vs being interviewed on TV 🎧 Podcast ads vs being a featured guest 📰 Magazine ads vs editorial coverage 💡 Why PR builds trust and credibility differently than advertising 📈 When to use each in your growth strategy If you’ve ever wondered: – “Is PR just paid media?” – “Do I need ads to get press?” – “Why do editorial features feel more powerful than ads?” This video will help you understand how PR and advertising actually work — and why they’re not interchangeable. 👋 New here? We're Bridget and Lydia, co-founders of Visibility on Purpose, a PR strategy + consulting studio helping founders and product brands earn media coverage, interviews, and editorial features without relying on ads or big agency retainers. 👉 Want help earning press the right way? Check out our Personalized PR Plan — we write your pitch for you, build your story angles, and give you a clear roadmap to get featured: https://www.visibilityonpurpose.com/o... 📌 Subscribe for more PR strategy, media education, and visibility tips.