Pattern Unboxed Ep6: A conversation with Rick Sunderlage and Jed Beck скачать в хорошем качестве

Pattern Unboxed Ep6: A conversation with Rick Sunderlage and Jed Beck

Welcome to Pattern Unboxed—your inside look at the people, strategies, and tech driving modern ecommerce. In this episode, Jed Beck (CRO for SaaS) and Rick Sunder Lynch (Head of A1P Sales) reveal what truly sets Pattern apart—from our unique marketplace models and technology to how data and AI help brands win on Amazon, Walmart, TikTok Shop, and beyond. Discover how Pattern’s holistic approach accelerates client growth, overcomes ecommerce challenges, and shapes the industry’s future. If you’re curious about where commerce is headed, tune in for actionable insights and inspiring stories from the Pattern team. Chapters 00:00 – Introductions & Team Structure 02:05 – What is Pattern? From Accelerator to Tech-Driven Partner 07:10 – The E-commerce Equation: Traffic x Conversion x Price x Availability 11:22 – First Party vs Third Party (1P vs 3P): What’s the Difference? 15:08 – Why Brands Choose Pattern: The Tech, Data, and Service Advantage 18:49 – The Questions Brands Should Be Asking Their Partners 25:10 – Challenges & Change Management: Transitioning to Pattern 31:16 – Social & Marketplace: TikTok Shop, Creators, and the Data Connection 36:02 – People Who Inspire: Team, Leaders, and Company Culture 40:50 – The Future of Pattern: One Year and Ten Years Ahead 45:37 – Closing & Takeaways