Purple Cow, by Seth Godin - Animated Book Summary скачать в хорошем качестве

Purple Cow, by Seth Godin - Animated Book Summary

Welcome to this Animated Book Summary of Purple Cow, by Seth Godin. I this video, you will get the 5 Key Takeaways from Seth Godin's famous book. Time Stamps: 00:01 Introduction 00:26 What is a Purple Cow? 02:13 The world has changed. 04:25 "Idea Diffusion Curve" 08:06 People only talk about remarkable stuff. 09:56 Create remarkable things. 11:56 Outro 5 Key Concepts from Seth Godin’s legendary book about the new era of marketing, where people only talk about Remarkable products and services: Purple Cow. This acclaimed book will teach you how to transform your business by being remarkable. I found Seth Godin’s books while I was in college, and I quoted them throughout MBA school and law school. I absolutely fell in love with his approach to marketing. I’ve read (and listened to) all his books multiple times, and I own them on every format. As you can guess, being a neurotic lawyer (redundant right?), I’ve also outlined all his stuff. Access the Free Purple Cow outline here: https://drive.google.com/file/d/1n4IP... More on Seth Godin: Seth Godin is the acclaimed New York Times best-selling author of the following: Permission Marketing The Dip Linchpin Tribes Poke the Box The Icarus Deception This is Marketing All Marketers Are Liars Unleashing the Ideavirus Free Prize Inside The Practice He also hosts a NYT Bestseller-Listed podcast: Akimbo, and he hosted Seth Godin’s Startup School, which is absolutely fantastic and changed my life. Seth Godin has also been on multiple business podcasts, including (just to name a few): The Tim Ferriss Show, with Tim Ferriss Entrepreneurs on Fire, with John Lee Dumas AskGaryVee, with Gary Vaynerchuk The Moment, with Brian Koppelman Big Questions, with Cal Fussman Seth Godin Purple Cow Praise: “Seth Godin may be the best intuitive marketer alive today.” Randall Rothenberg, media and marketing columnist for Advertising Age; author of Where the Suckers Moon: An Advertising Story. “Purple Cow is a fascinating, entertaining look into how remarkable marketers take action to separate and elevate themselves above the herd.” Lee Ann Daly, senior VP of Marketing, ESPN, Inc. “Purple Cow is great inspiration for marketers who have the guts to make real changes and real impact!” Amy Curtis, VP of JetBlue “Splended—full of interesting stories and crystal clear suggestions.” Sam Hill, coauthor of Radical Marketing “I love this book! Part wakeup call, part action plan, Seth Godin’s Purple Cow shows organizations how to add distinction--and avoid extinction--in today’s new economy.” Tom Kelley, general manager of IDEO; author of The Art of Innovation #Marketing #Branding #Entrepreneurship