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Mission Ready - The Story Behind The Sierra Zero One Phalanx The New Sierra Zero One Phalanx by Geckota https://www.geckota.com/geckota-s-01-... Spring 2019 found me sitting in the coffee area in Geckota’s offices while some of my watches were being used for a ZULUDIVER Sailcloth photoshoot. Those wonderful images of my Explorer II still grace the WatchGecko website. I was chatting with Jon Quinn, Ben Adams, and Tim Vaux about the most popular watches for Special Forces use which prompted an obvious question; what watch did I feel best represented the world of secret work in the shadows and Special Operations? I presented them with a few options ranging in extremes from a Casio to a Rolex but heavily caveated the response by admitting that I had yet to find what I would regard as the perfect Operational watch. Ben thought for a moment and said: “why don’t we design one?” It was a light bulb moment and there followed days of intense conversation. A new Geckota project was born, to create a watch that perfectly reflected the subdued tones inspired by undercover work and could equally be strapped to the wrist of a Navy SEAL. We were clear from the onset that the watch could not be a gimmick, it had to be a robust watch with a reduced signature, hostile environment finish and with real operational viability but most important it also had to appeal to a wide demographic of civilian buyers with a lean towards the outdoor life and adventure. CODENAME PHALANX Fast forward and the team have been through a year of painstaking design changes and production prototypes, all juggled around Covid-19. Now in October 2020, we find ourselves proudly looking at the first 100 production units of the new Sierra Zero One Phalanx watch by Geckota. 50 in Satin silver and 50 in PVD Black. The watch name begins with a nod to the model it evolved from. The original S-01, now referred to in the NATO phonetic alphabet as Sierra Zero One. And the new model name is synonymous with an ancient military manoeuvre. Historically a Phalanx was an impenetrable block of spears deployed by legendary Greek Hoplite warriors and this formation survived into the gunpowder ear with a wall of muskets serving the same function. Both manoeuvres representing strength, unity and an ability to face all adverse situations. It was very important to retain key Geckota DNA in the new watch and we made a conscious choice to base the model on the S-01 300m Diver. This was a sound platform to begin a design and it is always easier to start with a proven template rather than a blank screen. Key to the use of the S-01 concept was the offset crown, at the number 4 on the dial. This is a huge asset to watches where the user needs to wear gloves or is being subjected to tough physical activity. Be it climbing a mountain or holding a rifle the principle is the same. Traditional watch design arrangement means that the crown can press hard into the top of your left hand. It can be uncomfortable, but the offset crown eliminates this problem. As the design evolved exciting technical specifications emerged and were skilfully integrated into the new watch. Each represented something the team felt was key to the ethos of the new platform. The Phalanx became a watch designed without compromise and the creative process did not stop until we could all sit back at a mutually moment and say – this could be the perfect operational watch! Design specifications included a suppressed signature to the dial and case with subdued finish and non-reflective accents. A decimal time ring for unparalleled accuracy and an extra-long second hand to read this dial. Physical vapour deposition (PVD) hostile environment coating mirroring the finish of modern military equipment. Double anti-reflective scratch-resistant sapphire crystal glass. 300m water resistance. A unique bezel with a 20-minute timer. Vintage lume sword hands paying homage to great British military watches of the past. Dual green and blue luminescence colours for accurate bezel use at night and finally a newly engraved case back and logo with individual serial numbers prefixed by ‘SF’. Although Phalanx is a divergence for Geckota as a watch manufacturer there are strong links in the sister brand ZULUDIVER with their James Bond-inspired NATO straps. Naturally one of these NATOs will be available as an option with both Phalanx watches for anyone wanting to create that perfect spy craft look. For the team, a major factor with both Phalanx designs was the versatility of these contemporary watches. Depending on strap choice they can be worn smartly for an evening and then instantly be redeployed as your next dependable partner in adventure as you explore the world. It is a watch for all seasons, all events, all conditions and with the inspiration of the world of Special Operations, it is a watch that will inspire confidence in any scenario. #Geckota #PhalanxSierraZeroOne #MilitaryWatch