Vera Koch, VP of Global Marketing at Esalon & Colorsmith, On How To Market Your Product скачать в хорошем качестве

Vera Koch, VP of Global Marketing at Esalon & Colorsmith, On How To Market Your Product

With over 15 years of professional experience, Vera Koch is Vice President of Global Marketing at eSalon and Colorsmith, leading global marketing, brand strategy and campaign development. In her current role, Vera has been instrumental in leading the creative redesign for eSalon, its expansion into new markets, and the brand’s strategic pivots in response to a significant increase in demand during the COVID-19 pandemic, among other notable achievements. Leveraging her wealth of creative and analytical expertise, Vera drove the marketing strategy and execution for the recent launch of Colorsmith - a first-to-market salon-grade, at-home hair color solution for men. Don't forget to sign up for the Badass CEO Newsletter for weekly advice and resources on how to get started on a business idea, grow your business, and be the badass entrepreneur of your dreams. And when you sign up you will receive my top 10 tips every entrepreneur should know: http://thebadassceo.com/tips And make sure you are subscribed to the Badass CEO podcast, now on all major streaming platforms, to stay up to date on all our interviews and our badass guests! https://www.buzzsprout.com/1169978 This episode is brought to you by Corpnet. Incorporating might sound like a fancy term that only applies to the big companies, but it is crucial for many small businesses to make their business official. The process is best done under the guidance of a legal counselor or a company such as Corpnet that guides you through incorporation, LLC, and follows up with you on compliance and financial due dates. If you wish to have someone else do it for you, Corpnet has kindly sponsored this post and is extending a fantastic offer to Badass CEO listeners. Click https://www.corpnet.com/?PID=11311/ to learn more!