How LaRussell Became Hip-Hop’s #1 Prospect & Changed The Industry From His Garage | IDEA GENERATION скачать в хорошем качестве

How LaRussell Became Hip-Hop’s #1 Prospect & Changed The Industry From His Garage | IDEA GENERATION

Turn Your Ideas Into Reality With Shopify: https://www.shopify.com/idea Rapper, entrepreneur, and innovator LaRussell takes us on a journey from his childhood in the Bay Area making music, to his viral freestyles that lead to an appearance on The Breakfast Club, to his current mission of reimagining the music industry from his own garage. In this week's episode, hear how LaRussell first started gaining traction in his hometown of Vallejo, how he landed appearances on some of the premiere hip-hop radio shows, and why he has turned down offers from every major label in pursuit of building an independent empire. Act I 0:00 - Intro 1:30 - Growing up, childhood home 3:45 - Musical beginnings 5:21 - Jobs after high school 7:28 - First album, responsibilities as a father Act II 9:06 - Early local support, understanding digital marketing 12:00 - Starting an LLC, producing merch in-house 14:29 - Songwriting process, learning publishing and distribution 17:25 - Building and empowering his team Act III 19:13 - The Breakfast Club freestyle, viral success 21:20 - Major label attention 22:50 - Working with Russ and DIEMON 24:30 - Reinvesting in his art and business 26:00 - Selling equity in his music, throwing concerts at his house 29:33 - Creative process, the future & beyond Subscribe to IDEA GENERATION for new episodes every Wednesday at 12pm EST: https://bit.ly/3lvY3wn Credits Noah Callahan-Bever Creator & Host, Idea Generation Starring: Larussell Musical Director: A-Trak Animations by: Sang Bleu / IDEA GENERATION Executive Producers: Helena Ox, Tricia Clarke-Stone and John Walaszek Producer: Adam Fleischer Creative Director + Editor: Kyle Gaughan Produced by: Only Ch1ld DP: Jeremy Mcnamara Producers: Matthew Justus, Spencer Kehe, Sam Miller Line Producer: Sabrina Mota Cam Op: Logan Parsley Gaffer: Ryan Nelson Sound: Adriano Bravo MUA: Carla Grace Fajardo PA: Marcus Gomez Security: Timothy Overall Shot on: Canon Special thanks to our partners at Shopify for bringing this experience to life. More about Shopify: https://www.shopify.com/idea Learn how to start your own brand with Shopify: https://www.shopify.com/learn Check out more from Shopify here:   / shopify     / shopify     / shopify