Season 3 #38 Leveraging Video for Biz dev and recruitment. скачать в хорошем качестве

Season 3 #38 Leveraging Video for Biz dev and recruitment.

Link to the info from today's presentation https://docs.google.com/document/d/1O... Core video strategy Create once, distribute everywhere Hyper‑personalize, then scale Keep videos short, under 60 seconds Tools & platforms Vidyard, Sendspark, Hippo video, Senspark AI personalization tools: Be Human, Dub Canva + YouTube for cheap native videos Email video best practices Only video link, no signature or extra pixels Avoid multiple links, reduce spam risk Use one domain, rotate up to 8 domains LinkedIn video tactics Embed videos directly in messages now Use native uploads for algorithm boost Add captions, eye‑catching thumbnail SMS video outreach Get explicit permission, follow TCPA/GDPR Very brief text, include short video link Branding insights Personal brand outweighs company brand on LinkedIn Consistent colors, logo, tone across platforms Personal name drives recognition, not corporate name Follow‑up & analytics Track opens, clicks, video views Call prospects who opened, then those who didn’t B‑test subject lines, thumbnails, CTAs #recruitingtools #recruitment #headhunting #headhunters #recruiting