Lean B2B: Build Products Businesses Want by Etienne Garbugli · Audiobook preview скачать в хорошем качестве

Lean B2B: Build Products Businesses Want by Etienne Garbugli · Audiobook preview

PURCHASE ON GOOGLE PLAY BOOKS ►► https://g.co/booksYT/AQAAAEAsDSxNEM Lean B2B: Build Products Businesses Want Authored by Etienne Garbugli Narrated by Etienne Garbugli 0:00 Intro 0:03 Lean B2B: Build Products Businesses Want 0:14 1. Chapter 1 — Introduction 10:14 Outro #etiennegarbugli #leanb2bbuildproductsbusinesseswant — GOOGLE PLAY BOOKS Find your next great read with Google Play Books. Google Play Books is a global digital bookstore offering ebooks, audiobooks, comics, and manga. Discover book recommendations personalized just for you. Get the iOS app: https://goo.gle/books-ios Get the Android app: https://goo.gle/books-android — BOOK DESCRIPTION Thousands of entrepreneurs and innovators use Lean B2B to quickly find traction in the market. Packed with more than 20 case studies, Lean B2B consolidates the best thinking around Business–to–Business (B2B) customer development to help entrepreneurs focus on the right actions each step of the way, leaving as little as possible to luck. The book helps: Assess the market potential of opportunities to find the right opportunity for your team Find early adopters, quickly establish credibility and convince business stakeholders to work with you Find and prioritize business problems in corporations and identify the stakeholders with the power to influence a purchase decision Create a minimum viable product and a compelling offer, validate a solution and evaluate whether your team has found product–market fit Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product–market validation « The book will pay itself off in the first couple of pages! » – Ben Sardella, Co–Founder, Datanyze, AA–ISP Top 25 Most Influential « Lean B2B nails the key to being nimble and iterative in the complex, drawn–out world of B2B entrepreneurship: relationships. It captures how I've been running my own Lean B2B practice for years and makes it accessible to anyone. » – Brian Gladstein, CEO and Founder, Explorics « This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis. » – Carmen Gerea, CEO & Co–founder, UsabilityChefs — AUDIOBOOK DETAILS Purchase on Google Play Books ►► https://g.co/booksYT/AQAAAEAsDSxNEM Language: English Publisher: Etienne Garbugli Published on: July 21, 2019 ISBN: 9781987185478 Duration: 5 hr, 14 min Genres: Business & Economics / Customer Relations, Business & Economics / Entrepreneurship, Business & Economics / Sales & Selling / General