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You're running PPC but have no idea how your organic sales look alongside your ad spend. Let's fix that This is Part 5 of the SkuHero Advertising series - a full walkthrough of the PPC Audit and Move the Needle analysis. In this video, we cover: 0:00 - Navigating to the Account Audit tool 0:40 - How Organic Sales Metrics Display Alongside PPC Data 1:20 - PPC Audit Overview and Navigation 3:00 - Move the Needle Deep Dive: All 9 Audit Segments 6:40 - Adding Branded terms WHAT YOU'LL LEARN: How to import a child ASIN Business Report to see organic sales alongside your ad performance How the PPC Audit identifies the exact campaigns, targets, and search terms dragging down your account How Move the Needle breaks your ad account into actionable segments - from zero-order targets to best seller protection How the before/after forecast shows projected ACoS improvement before you change a single bid WHO THIS IS FOR: Amazon sellers and agency managers who want a structured, data-driven audit of their PPC account - not just bid changes, but a clear picture of where money is being wasted and where the real opportunities are. LINKS: SkuHero - https://skuhero.com Start Free - https://app.skuhero.com/signup SkuHero Chrome Extension - https://chromewebstore.google.com/det... #AmazonPPC #AmazonAds #AmazonFBA #SkuHero #PPCAudit #AmazonAdvertising #amazonagency