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We've helped over 200 brands improve their Amazon click through rate. If you want help, book a call with my team: https://hubs.la/Q0427Rs90 In this video, I break down exactly how Amazon Click-Through Rate (CTR) works, why it matters more than ads, and how improving CTR instantly improves rank, conversions, CPCs, and total revenue. At Trivium Group we manage over 200 Amazon brands and the pattern is always the same: Low CTR = stalled growth High CTR = Amazon pushes you everywhere If shoppers don’t click your listing, Amazon doesn’t care how good your ads are. You'll learn: Why Amazon CTR is the first filter in the algorithm The 7 factors that control Click-Through Rate on search results How your main image actually decides who wins Why reviews, price, shipping speed, and badges matter more than most sellers think How to fix CTR before scaling ads (this is where most people mess up) How better CTR leads to lower CPCs, higher conversion rates, and better rankings Everything based on real data from real Amazon accounts we manage every day. Looking for an agency to help take your brand to the next level on Amazon? Get a FREE account audit to see how I can help: https://hubs.la/Q0427RHM0 Resources 🚀 My Amazon PPC Course: https://www.theppcuniversity.com/ Amazon Growth Toolbox (my sheets and SOPs): https://info.triviumco.com/amazon-gro... Get my Amazon FBA 2025 course: https://live.triviumstartup.com/ytm Discounts 🤑 Helium 10 Discount: https://rb.gy/2gf0nd Jungle Scout Discount: https://get.junglescout.com/s6w3eho3o6nu Data Dive: https://datadive.tools/join/trivium/?... 👍 Like, subscribe, and hit the bell for more tips on dominating Amazon FBA in 2025! Any questions? Leave a comment below! I read & reply to all of them. #amazonfba #amazonppc