How AI is Redefining Event ROI & Customer Experience – Robin Booth (emap) x Bridged Media скачать в хорошем качестве

How AI is Redefining Event ROI & Customer Experience – Robin Booth (emap) x Bridged Media

Recorded live on 28 October 2025, this 45-minute conversation brings together Robin Booth (Managing Director, emap) and Maanas Mediratta (CEO, Bridged Media) to unpack what’s actually changing in how event organisers prove ROI, engage audiences, and use AI to make customer experience the north star of their strategy. Inside the conversation: Why sponsors now expect proof, not promises and how leading organisers are adapting What today’s audiences really want from events (and what they’re tired of) How AI concierges and smart sponsor tools are helping teams save hours and focus on creativity Why customer experience — not cost-cutting — is the real metric of AI success This is a practical, honest discussion on what’s working right now in events and what comes next. ⏱ Chapters:   00:00 Introduction   02:30 Sponsor & attendee behaviour shift   08:10 From “talking at” to “talking with” sponsors   15:00 AI and the attendee experience   25:30 Measuring ROI & freeing up ops teams   35:00 Lessons learned & advice for event leaders   43:00 Closing thoughts 🔗 Learn more: http://bit.ly/47OG1gM #EventROI #AIinEvents #CustomerExperience #SponsorshipStrategy #EventTech