Скачать с ютуб Ep 19 - Chris Forbes : How do you expand your business internationally? в хорошем качестве

Ep 19 - Chris Forbes : How do you expand your business internationally?

Chris Forbes, Co-founder of The Cheeky Panda, reveals how he succeeded in bringing his sustainable tissue business overseas in just a year. Going global with your business is an alluring prospect – but it is no easy feat. Taking your brand abroad comes with a series of challenges and risks involved in international expansion. However, it is possible if you have the right framework in place and a forward-thinking approach. Speaking on the second day Elite Business’ live event on March 10, Chris Forbes, co-founder of The Cheeky Panda, spoke about how to take your business overseas and build an international brand. Chris revealed how he took his business, The Cheeky Panda, to international territories just a year since launching the brand in 2016. Chris founded The Cheeky Panda with his wife, Julie Chen, after watching people harvest bamboo on a visit to see her parents in China. Chris wanted to create a sustainable tissue brand that was biodegradable, plastic-free and wouldn’t pollute the environment – and so, The Cheeky Panda was born. The Cheeky Panda products are now being sold in over 25 countries around the world, with plans to launch in the US and China boasting an annual turnover of over £5 million.