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For years, I’ve heard the phrase: “Gear doesn’t matter.” And honestly? I don’t agree. Gear does matter. But experience matters more. In this video, I break down the moment I realized the conversation around cameras has been oversimplified. From major films and documentaries choosing the Sony FX3, FX6, and Ronin 4D — not because they were cheap, but because they were the right tool for the job — to a small 5–6 person documentary crew keeping pace with a $12M production… there’s a deeper pattern. The common denominator isn’t the sensor size. It isn’t the budget. It isn’t the brand name. It’s experience. The ability to: Make fast decisions Shape light intentionally Protect the story Know what not to shoot Choose the right tool for the moment This isn’t an anti-gear video. It’s a pro-experience one. If you’re a filmmaker or creator who’s ever wondered whether upgrading your camera will actually upgrade your work — this conversation is for you. Let me know your thoughts in the comments. What changed your filmmaking more: better gear or more reps? #Filmmaking #Cinematography #SonyFX3 #SonyFX6 #Ronin4D #VideoProduction