Why Planning Beats Hustling for Dog Trainers (Real Case Study) скачать в хорошем качестве

Why Planning Beats Hustling for Dog Trainers (Real Case Study)

What happens when a dog trainer is already “doing well” but realizes the business is starting to run them instead of the other way around? In this conversation, I sit down with Ann Waterbury, owner of Sound Dog Connection in Washington State. Ann has over 20 years of experience in behaviour and training and rebuilt a successful business after relocating across the country. Even though her business was thriving, she knew something was missing. What we talk about in this case study -Rebuilding a business after relocating to a new state -Moving from reacting day-to-day to running the business with intention -Turning vague income goals into clear monthly plans -Hitting revenue targets without working 7 days a week -Staying focused instead of chasing every new idea -Using promotions without discounting or devaluing services -Shifting social media from stressful to genuinely useful Key takeaways -Planning month by month creates clarity and control -Clear targets reduce burnout and overwhelm -Promotions are not the same thing as discounts -Marketing can align with your values and personality -Focus beats hustle every time This is a grounded, honest conversation for dog trainers and pet professionals who are busy, experienced, and ready to grow smarter, not harder. If you’ve ever felt successful but scattered, productive but not intentional, this one will land. Comment below with your biggest takeaway or where you feel most stretched in your business right now.