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Introduction to Financial Management | Meaning, Importance, Decisions, Principles & Examples ________________________________________ 📘 Welcome to Curious Commerce! In this video, we explain Financial Management in the simplest and most practical way — using clear examples, easy language, and real business situations. Perfect for B.Com, BBA, M.Com, MBA, CA Foundation, CS, CMA, and all commerce learners. ________________________________________ ⭐ What You Will Learn in This Video ✔ 1. Meaning of Business Finance • What is business finance? • Why every business needs funds? • Real examples: bakery, Flipkart, Reliance, D-Mart ✔ 2. Significance of Business Finance • To buy assets • To buy raw materials • To pay salaries • To adopt technology • To expand and grow • Simple examples used for each point ✔ 3. Relationship of Finance With Other Disciplines • Finance + Accounting • Finance + Economics • Finance + Marketing • Finance + HR • Finance + Statistics • Explained with real-world examples ✔ 4. Theories of Finance • Traditional theory • Modern theory • Risk–Return Tradeoff • Efficient Market Hypothesis • Easy-to-understand examples like FD vs Shares ✔ 5. Key Elements of Financial Management • Financial planning • Budgeting • Capital structure • Working capital • Each element explained with daily business examples ✔ 6. Objectives of Financial Management • Profit maximization • Wealth maximization • Liquidity • EPS, market share • Real example: Infosys, Reliance ✔ 7. Basic Axioms of Financial Management • Time value of money • Cash flow principle • Risk–return tradeoff • Incremental principle • Market imperfections • Explained with easy real-life stories ✔ 8. Agency Problem • Conflict between owners and managers • Why it happens • How companies solve it • Real examples (CEO vs Shareholder interest, stock options, monitoring) ✔ 9. Investment, Financing & Dividend Decisions • What is an investment decision? • What is a financing decision? • What is a dividend decision? • Why all three are connected • Real examples from TCS, Tata Steel, HDFC Bank ✔ 10. Functions of a Financial Manager • Estimating funds • Raising capital • Investing funds • Managing working capital • Dividend policy • Real corporate examples ✔ 11. Stakeholders of an Organization • Investors • Employees • Lenders • Suppliers • Customers • Government • Society • Explained with simple stories ✔ 12. Cardinal Principles of Financial Management • Strategic Principle • Optimization Principle • Risk–Return Principle • Marginal Principle • Suitability • Flexibility • Timing • Ploughing Back Principle • Practical examples for each principle ________________________________________ 🎓 Who Should Watch This Video? This video is perfect for: • Commerce students • Competitive exam aspirants • Beginners in finance • Business owners • Anyone learning Financial Management from scratch ________________________________________ 🧠 Why This Video is Different • Super simple language • Real-life examples in every topic • Clear teaching style • Easy to revise • Based on textbooks (Tulsian, R.M. Srivastava) • Fully aligned with university syllabus • Designed with visually attractive slides ________________________________________ 🔔 If You Like This Video 🌟 Please Like 🌟 Share with your friends 🌟 Subscribe to Curious Commerce for more commerce and financial management videos! ________________________________________ 📱 Follow Us for Daily Commerce Notes 👉 WhatsApp Channel: Curious Commerce – Financial Management Hub (Link in Description)