How to Niche down in your Mortgage Business- with Ross Jones скачать в хорошем качестве

How to Niche down in your Mortgage Business- with Ross Jones

Ross unpacks his personal path to becoming a mortgage adviser, detailing how unique challenges paved the way to specialising in clients with variable incomes. He brings to light effective mortgage marketing strategies that have fuelled the growth of his brokerage through stellar service and a profound understanding of his clients' needs. Throughout the episode, Ross opens up about initiating 'Pitch to Bricks', a podcast intersecting athletes and media professionals with the property investment sphere. This venture underscores his commitment to educating specific audiences, leveraging social media for mortgage advisers, and cultivating lasting client relationships within his niche market. How niche marketing is revolutionising mortgage advising, making it a critical strategy for business advancement. The significance of recognising and adapting to the unique financial landscapes of self-employed clients and those in the sports and media industries. The role of authenticity and trust in securing and nurturing client connections for unparalleled business growth. The importance of mortgage adviser social media presence in broadening outreach and enhancing lead generation for mortgage advisers. Ross also shares wisdom on the broader benefits of understanding your demographic for effective lead generation and the synergies created through strategic business collaborations. Whether you're a seasoned mortgage adviser looking to sharpen your social media for mortgage advisers toolkit or new to the field seeking tangible mortgage marketing strategies, this episode is packed with invaluable takeaways to help elevate your approach and secure high net-worth clients in your niche market.