AMAZON Playbook That Made Atomberg a ₹3000 Crore Giant | Ft. Arindam Paul скачать в хорошем качестве

AMAZON Playbook That Made Atomberg a ₹3000 Crore Giant | Ft. Arindam Paul

👉India’s first ‘learn by doing’ experience for growing your wealth. Imagine being able to build your own personal finance plan while attending a class, live. Apply to this upcoming FREE class this week here on Zerodha Varsity: https://openinapp.link/tsje3 👉By Think School: https://thethinkschool.com/ 👉 Check out Zero to Scale: https://www.amazon.in/Zero-Scale-Play... Spotify Link: https://open.spotify.com/episode/2tmT... VIDEO INTRODUCTION: From an ignored category to a ₹3,000 crore phenomenon, how did Atomberg rewrite the story of the Indian ceiling fan? In this episode of The Indian Business Podcast, we sit down with Arindam Paul, the founding team member who helped transform a simple household appliance into a tech-enabled, design-first consumer movement. We spoke about: • How Atomberg discovered a hidden white space in a commodity category • Why BLDC motors became their breakthrough technology • How selling to Gujarat’s ceramic factories changed everything • How Amazon became their biggest growth engine • How listening to customers led Atomberg to a design-first revolution • What founders get wrong about consumer research • The team needed to build enduring consumer brands Watch this episode to understand how curiosity and execution can turn a supposedly ordinary product into an extraordinary brand! 👉Timestamps: 00:00 - Intro 02:32 - Agenda of the Podcast 03:57 - Why he chose ‘FAN’ as a category? 15:35 - How to grow on Amazon? 19:40 - How to crack distribution? 25:32 - Value Propositions of Atomberg 34:20 - How to find gaps in the Market? 44:15 - Best way to communicate to customers 50:50 - Marketable solutions to grow 54:00 - How to make a stunning product? 01:00:43 - Playbook to crack offline? 01:18:54 - How to hire great talent? 01:23:30 - Top 10 positions to hire? 01:26:40 - Summary of the podcast 👉Our best-performing Hindi episodes - 1) Vishal Jindal, co-founder and CEO of Biryani By Kilo    • How to make 3 cr/ year with Cloud Kitchen ...   2) Ayush Wadhwa, Founder of Owled    • How to make ₹1 Crore/yr as a Freelancer? |...   3) Anshul Gupta, Founder of Wint Wealth    • Secrets to Build Wealth in Your 30s : Wint...   4) Darpan Sanghvi, Founder Good Glamn    • How I went from 7000 crores to Zero?  | Le...   5) Kiran Shah, Founder of Go Zero Ice Cream    • Can Go-Zero BEAT Naturals in Indian Market...   ►►Check out Think School: https://thethinkschool.com/sp/communi... ►►ThinkSchool English    / @thinkschool   ►►Check out Zerodha -    / @zerodhaonline   Think School is a Digital School that we all deserved, but never had ►►Check out Think School's Online courses: https://www.thethinkschool.com Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law. #business #thinkschoolhindi #indianbusinessclass #fans #atombergfan #havellsindia #bajaj #d2cindia #legacy #homeappliances #grinder #crompton #masterclass #consumerbrands #innovation #bldcqsmotor