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In this tactical panel, startup founders and sales leaders will unpack how to practically apply AI across your sales motions, pinpointing where it can save you time and where you need to lean in with a human touch. We’ll explore how to balance AI-driven prospecting and messaging with the relationship-building moments that still require a personal connection. You’ll hear about: -Tools and platforms that automate key sales workflows (and how to vet them) -Training AI tools to speak in your startup’s voice and value prop -The dos and don’ts of using AI in sales - what can and shouldn’t be automated -Common missteps and risks to avoid when adopting AI -Using AI to reduce customer acquisition costs without losing authenticity Whether you’re a founder building your first growth engine, a sales leader looking to streamline your team’s efforts, or an early hire juggling sales, this session will offer grounded insights and frameworks you can apply right away. Expect actionable ideas, tool recommendations, and smarter ways to scale your sales efforts with limited resources. This session is part of Startup Boston Week 2025 and is perfect for founders, RevOps leaders, early sales hires, and anyone eager to grow smarter - not just faster - with AI. Meet the speakers: -Vanessa Ferranto - Co-Founder & CEO, Daobero -Jason Ingargiola - Partner & Fractional Revenue Leader, And1 Advisors -Joss Poulton - CEO and Co-Founder, ClearSync