The Real Reason Your Marketing Isn’t Taken Seriously, feat. Stacey Danheiser скачать в хорошем качестве

The Real Reason Your Marketing Isn’t Taken Seriously, feat. Stacey Danheiser

Feel like your marketing efforts aren’t getting noticed? This episode breaks down the strategy gaps that keep marketing teams out of the decision-making room and shows you how to build the influence and internal alignment needed to start driving real business results. 🔥 KEY TOPICS: 1. The impact of bringing marketing in too late 2. Marketing’s role in driving go-to-market strategy 3. Differences between B2B and consumer marketing 4. The importance of aligning sales and marketing 5. Moving from tactical execution to strategic thinking 📬 STRATEGYCAST NEWSLETTER: Crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. ==SUBSCRIBE FOR MORE== If you found this video insightful, don’t forget to hit the subscribe button and 🔔 bell icon for notifications on our latest content! ⏰ TIMESTAMPS: 00:00 Introduction to this episode with Stacey Danheiser 04:00 Consumer vs. B2B Marketing Insights 09:29 "Defining Marketing's Role" 12:24 "Marketing's Role: Relevance and Adaptation" 13:59 "Winning Through Customer Behavior" 19:11 "Busy vs. Impactful Work" 20:47 "Becoming a Strategic Marketer" 24:37 Defining Success Through Questions 27:01 "Identifying Profitable Customer Segments" #go-to-marketstrategy #b2bmarketing #productpositioning #marketingstrategy #aimarketing #marketing