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One Big Idea Book Review #3: The Big Leap by Gay Hendricks So many great business books, so little time. I'm here to help. Most business books have one big idea that you will actually take away and apply to your business. The One Big Idea book review series so you can get the big idea. You are welcome! :) This week - The Big Leap by Gay Hendricks. You may have heard the phrase "Zone of Genius." The Big Leap is where it came from. Your Zone of Genius is the talent or abilities you uniquely possess and the world values. This is different than your Zone of Competence (stuff you can do OK - i.e. busy work) and Zone of Excellence (stuff you are really good at but not your unique talent). Your Zone of Excellence can be a trap, keeping us from pursuing what makes us uniquely great. You want to be spending your time in your Zone of Genius. The more you do so, the more you will get into flow and succeed. Why? Because doing so helps solve what Hendricks calls The Upper Limit Problem - our internal barriers that keep us at our current levels of achievement. Zone of Genius applies to us as individuals and businesses as well. Have you read it? Share your thoughts! #business #businessbooks #founders #smallbusiness #entrepreneurship #bookreviews #businessstrategy