BHGeniusKCH | MYC: 05 My Database is an Asset скачать в хорошем качестве

BHGeniusKCH | MYC: 05 My Database is an Asset

Jake and Jennifer discuss the importance of a client database as a business asset. Key Takeaways on the Database: A database is a tangible asset that can be sold or transitioned. The speaker, Jake, believes that a database is the only important thing in a business, especially when considering an exit strategy or transition plan. A client database should be sorted by groups and updated consistently. A Customer Relationship Manager (CRM) or database is a collection of random minutia, capturing offhand comments to build trust with clients. Remembering and repeating back something a client said previously is a way to demonstrate trust.