Internal Comms as a Behavior Function and LinkedIn for Strategic Growth скачать в хорошем качестве

Internal Comms as a Behavior Function and LinkedIn for Strategic Growth

Join Johns Hopkins University MA in Communication Assistant Program Director Patricia Hernandez as she hosts Kateryna Byelova, CEO & Principal Consultant of Sage XP, a consultancy specializing in internal communications and corporate culture, who will discuss how internal communications can be used to shape employee behavior and improve business performance. Byelova will share insights from her original research in the Gulf region and her proprietary Sage Maturity Model. She also will highlight LinkedIn as a strategic tool for professional influence, and how application of communication principles, with clarity, consistency, and purpose, grew her audience from zero to 10,000+. Byelova, who earned her MA in Communication from Hopkins, has built Internal Communications and Culture functions from scratch for global organizations undergoing major transformation, including companies with up to 350,000 employees. Learn more about the JHU MA in Communication program: https://advanced.jhu.edu/academics/gr...