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Ola is a senior in the IB-DP programme at LOV in Wrocław, with an interest in psychology and business. Having been the main organizer of the first edition of TEDxVLO Youth, she enjoys organizing educational events, being involved in Econverse, and participating in MUN conferences. In her TEDx talk, she will explore how the psychological phenomenon known as the mere-exposure effect shapes our preferences, influencing our daily decisions — from the products we buy and our taste in music to the people we feel attracted to — without us even realizing. Ola is a senior in the IB-DP programme at LOV in Wrocław, with an interest in psychology and business. Having been the main organizer of the first edition of TEDxVLO Youth, she enjoys organizing educational events, being involved in Econverse, and participating in MUN conferences. In her TEDx talk, she will explore how the psychological phenomenon known as the mere-exposure effect shapes our preferences, influencing our daily decisions — from the products we buy and our taste in music to the people we feel attracted to — without us even realizing. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx