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Send us a text (https://www.buzzsprout.com/twilio/tex...) 18.5 million people flood Nashville every year. Most only see the neon. Few understand the business behind it. This episode pulls the curtain back on what Nashville really is in 2026. Those bars on Broadway? They’re businesses first, dreams second. And Nashville is no longer “just country music”—it’s pop, rock, hip-hop, gospel, Americana, and hybrid sounds colliding every night. We talk about why artists like Morgan Wallen, Lainey Wilson, Jelly Roll, Garth Brooks, and Kid Rock broke through—and why copying their sound won’t save you. We cut through the AI hype, TikTok myths, and viral fantasies: • AI won’t build your career • Viral moments don’t equal longevity • Label scouts aren’t “discovering” you anymore • Country music trends come and go—but weak business models die fast If you don’t understand branding, releases, audience building, touring economics, and long-term strategy, you won’t last—no matter how good the song is. This isn’t motivational talk. This is the real music business, straight from Nashville—where opportunity is everywhere, and survival is earned. Support the show (https://www.buzzsprout.com/2498487/su...) JUST DO IT!