Actor Marketing - How to be creative with your creativity скачать в хорошем качестве

Actor Marketing - How to be creative with your creativity

it's ironic event actors want to enter a creative field and yet when it comes to promoting themselves turn into a bunch of copycats. most actors think they need to be marketers when they actually need to be sellers. The difference between marketing and selling is that marketing is basically lying while selling is basically telling the truth. Marketing relies on hype and making largely unsubstantiated claims to a large audience whose true identity is unknown. Selling involves face-to-face transactions where one person's needs are determined so that the other person can figure out if they have something that the buyer might want or need. There is much less likelihood of misrepresentation in a sales transaction then there is in a marketing transaction. Actors need to realize that they only need a few people on their side to have an acting career while trying to send out Mass marketing messages will only result in people knowing very little about them and having no real idea whether they are interested in them. Focus your efforts on getting face to face by being creative which essentially means allowing your true self to come out. You're thinking self is analytical and on Creative while your instincts are infinitely creative. Using your instincts just means being yourself and trusting yourself. So long as you have the skills to back up what you say then you will never have to lie and you will always have happy customers. http://www.hackhollywood.com http://www.actorpower.com http://www.davidpatrickgreen.com