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AllSaints Founder Stuart Trevor - From Rags to Riches

In this episode, I sit down with Stuart Trevor, the founder of AllSaints and his new label, STUART TREVOR. We explore his Scottish upbringing and how the values instilled by the Mormon church shaped his fashion journey. Stuart shares insights on the importance of sustainability in today’s industry, the evolving perception of vintage clothing, and how he navigated challenges throughout his career. Learn about what it takes to build a global brand, what it is like dressing Guns N Roses and how to know when to cash out of a behemoth brand. Join us to discover his vision for the future of fashion and the role of creativity in building a successful brand. Get in touch by heading to: Instagram: https://www.instagram.com/davidmcinto... E-mail: https://developmentbydavid.co.uk/cont... Sponsors: Conatum Coffee - Head along to Conatum for hard-hitting coffee to fuel your hardwork: https://conatum-brand.com/ Timestamps: 00:01:00 - What does Fashion mean? 00:02:00 - The state of modern fashion 00:05:00 - Klarna’s effect on modern fashion 00:09:00 - Psychology of designer vs cheap clothing 00:11:00 - Hand-me-Downs 00:15:00 - Stuart’s origin story 00:25:30 - Stuart was never cool 00:26:00 - Stuart’s breakthrough at Reiss London 00:27:30 - Paul Smith vs David Reiss battle 00:32:50 - Stuart modernised the Hoody 00:36:00 - Becoming a 19yo fashion prodigy 00:37:00 - Can a sense of fashion be taught? 00:38:00 - Will AI replace designers? 00:39:00 - Stuart Trevor’s ADHD diagnosis 00:52:00 - How do fashion designers create their brand identity? 00:54:00 - How big did AllSaints get? 00:56:00 - Did Be Sell Out? 01:04:00 - How much money did he get? 01:09:00 - Dressing Kasabian for NME 01:10:00 - Phone call from Roger Daltrey 01:14:00 - Meeting Mick Jagger 01:17:00 - Almost Dressing David Bowie 01:19:00 - His new sustainable brand 01:20:00 - The global environmental impact of fast fashion 00:52:00 - How do fashion designers create their brand identity? 00:54:00 - How big did AllSaints get? 00:56:00 - Did Be Sell Out? 01:04:00 - How much money did he get? 01:09:00 - Dressing Kasabian for NME 01:10:00 - Phone call from Roger Daltrey 01:14:00 - Meeting Mick Jagger 01:17:00 - Almost Dressing David Bowie 01:19:00 - His new sustainable brand 01:20:00 - The global environmental impact of fast fashion