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In this episode of NEXUS Talks, we sit down with Ashley Ainsley, co-founder of Colour in Tech, to uncover the real truth about building partnerships with big brands — and why it can take years, not months, to land the right deal. From being one of only 32 Black students at Oxford to building a movement that’s transforming diversity in tech, Ashley shares his journey, the challenges he’s faced, and the strategies that have helped him secure game-changing collaborations. You’ll hear how he’s: Navigated the realities of running a sustainable nonprofit Landed multi-year partnerships that took four years to secure Used diversity and inclusion as a driver for innovation Taken AI training nationwide to up-skill thousands Connect with Ashley Ainsley: LinkedIn: / ashleyainsley Twitter / X: @AshleyAinsley Instagram: @colourintech / colourintech Colour in Tech: https://www.colourintech.org/ Subscribe to NEXUS Talks for more founder insights, startup strategies, and unfiltered conversations with entrepreneurs: / @nexuscreativehq #AshleyAinsley #ColourInTech #NEXUSTalksPodcast #StartupFounders #BigBrandPartnerships #DiversityInTech #EntrepreneurLife #FounderStories