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AI agents are everywhere right now — but most teams still don’t know how to actually use them inside real go-to-market workflows. In this video, I walk through live, real-world AI agent use cases across every GTM function: Sales reps handling tough calls and objections Sales managers deciding if a rep is coachable Marketing teams turning prospect calls into messaging and decks Customer Success navigating champion churn before renewal RevOps pressure-testing a $2.3M forecast before the board sees it These aren’t theory prompts or toy demos. The agents are running live, launching sub-agents, pulling transcripts, analyzing patterns, updating Salesforce, and producing real outputs you’d actually use. We also break down the AI agent landscape in 2026, so you understand: What an AI agent actually is Where they work today vs. where they break How to architect agents that think like a strategist — not a chatbot If you’re in sales, marketing, RevOps, CS, or building GTM systems, this is how AI agents fit into real work right now.