E92: How creating deeper connections can help you scale скачать в хорошем качестве

E92: How creating deeper connections can help you scale

Choosing the wrong marketing partner can cost you time, money, and momentum—so how do you know who’s truly the right fit? In this episode, Elisa Boogaerts sits down with Behdad Jamshidi, founder of The Marketing Connector, to unpack how to evaluate marketing agencies, create authentic partnerships, and build deeper, values-based connections in business. They explore why marketing is never one-size-fits-all, how integrity and transparency shape long-term success, and what it really takes to connect self-to-self in today’s evolving business landscape. About Behdad: Behdad Jamshidi started CJAM The Marketing Connector after realizing that most companies don’t know how to evaluate the value of a marketing agency or assess their own needs. Since every business is different not only in their needs but where they are at in the growth process, it isn’t a one size fits all. In the past 6 years, Behdad (or Bee) has met with and assessed 1061+ marketing agencies and vetted them down to a lean 100+ preferred partners across all marketing niches. After pairing hundreds of businesses with the right partners, he’s found his skillset lies in the matchmaking process. Featured in MarketWatch, Bloomberg, National Post and the Financial Post, Bee’s unique background in marketing, engineering, consulting, leadership, sales and strategy, has allowed him to serve as the conduit between business owners and the marketing teams they need. You can find Behdad at https://cjammarketing.com   / behdadjamshidi     / beeee.jam     / themarketingconnector_   About the Host: Elisa Boogaerts is a Launch Strategist and fractional Project Manager and founder of Launch Partner Pro. She helps established coaches launch their online programs and events with ease so they can focus on scaling their business. She has 15 years of project management experience that she uses to get her clients ready to launch in a structured and organized way. She works with their team by keeping everyone focused and on task to her launch plan. This way the coach can be out speaking, selling and filling their events knowing that everything else is being taken care of. You can find Elisa at https://www.launchpartnerpro.com