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🚀 Explore Your Industry-Specific Marketing Course: https://easymarketingschool.org/courses/ Online-to-offline (O2O) marketing and commerce combines online and offline business strategies to get people to leave the Internet and go to a store. These methods are used by businesses of all sizes to link their online and physical stores. If you know how O2O sales work, you might do better in a marketing, retail, or sales job and help a brand make more money. In this video, we explain what "O2O marketing" is, talk about some of its benefits, answer some of the most common questions about it, and give you some examples to help you with your own marketing efforts. What's O2O? O2O is a term used in marketing to describe how online sales strategies and in-person shopping affect each other. People often use this term in online marketing strategies that try to get people to buy things in a real store. Online-to-offline can also be used to describe when a customer places an order online and then picks up their goods in a real store. This can also happen when someone buys something online but returns it in a store. Copywriter: Kamran Tagiyev Voiceover author: Jeremy G. Animation author: Aysun Ibadova Sound editor: Mahluga Taghiyeva Project manager: Kamran Tagiyev #marketing #easymarketing #business #o2o #Online2oflfine