Why Most Cannabis Brands Fail (and How to Fix It) | Ep. 44: Quanta Consulting скачать в хорошем качестве

Why Most Cannabis Brands Fail (and How to Fix It) | Ep. 44: Quanta Consulting

Most cannabis companies think good weed is enough. In this podcast episode Mitchell Osak —CEO of Quanta Consulting— explains why that’s dead wrong, and what really builds a lasting brand. We dive deep into what makes a successful cannabis brand and why cultivating a great business isn’t just for the big guys. it’s for anyone ready to build something lasting. 00:00 Brand Relevance and Consistency 05:17 Early Cannabis Marketing Strategies 07:28 Choosing Profitable Market Segments 10:54 Niche Marketing for Dispensaries 16:04 Dispensary Success: Six-Step Marketing Plan 18:21 Engage Consumers to Optimize Branding 20:39 Building World-Class Brands 25:11 Assumptions in Industry Challenges 27:54 Balancing Lean Efficiency with Strategic Investment 32:33 Focused Strategy Over Super Bowl Ads 35:12 Build a Sustainable Cannabis Business 38:19 Maximizing Value in Web Content Make sure to watch: The #1 Growth Strategy For Dispensaries:    • The #1 Growth Strategy For Dispensaries   Your Dispensary is not selling enough, this is why:    • Your DISPENSARY is NOT SELLING enough: thi...