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In this episode of the Rise & Refine Podcast, we’re kicking off a two-part 2025 recap with an honest look at what it really took to build Refined Marketing in year two. This was the year that redefined our business—mentally, operationally, and strategically. We break down the highs and lows of scaling a service-based creative business, including navigating slow seasons, restructuring systems, setting firm client boundaries, and learning the difference between working in the business versus on it. From hiring support and refining our marketing to pausing projects, protecting our time, and prioritizing sustainable growth, 2025 forced us to build a stronger foundation for what’s next. We also talk candidly about money in year two—what it actually looks like to run a profitable business without debt, why comparison culture is misleading, and why focusing on quality leads and long-term stability mattered more than vanity metrics or fast growth. If you’re a business owner, creative entrepreneur, or service provider heading into your second year—or feeling stuck between growth and burnout—this episode will feel like a breath of fresh air. Part 2 dives into what we’re carrying into 2026, including new launches, big shifts, and what’s next for Refined. 🎧 Tune in for a real, behind-the-scenes conversation about entrepreneurship, mindset, and building a business that lasts. 🔗 Follow Us: Rise & Refine Podcast - / riseandrefinepodcast Refined Marketing Instagram / refinedmarketing_ Refined Marketing Website - https://refinedmarketing.com/ If you’re ready to take your brand to the next level, we’d love to be part of that journey. Visit our website to explore our services and let’s create something impactful together!