From “Start With No” to “Lead From No”: How Jim Camp Jr. Turned Negotiation into a Leadership System скачать в хорошем качестве

From “Start With No” to “Lead From No”: How Jim Camp Jr. Turned Negotiation into a Leadership System

What started as a contrarian negotiation philosophy became something much bigger. Jim Camp Jr., retired U.S. Air Force Major General and co-owner of Camp Negotiation Systems, originally wrote Start With No to challenge compromise-driven dealmaking. But over time, something unexpected happened. Leaders weren’t coming to Camp Negotiations to negotiate better deals. They were coming to lead better. In this video, Jim shares how writing Lead From No helped him reframe negotiation as a leadership discipline, one rooted in clarity, responsibility, and systematic decision-making under pressure. This isn’t about tactics. It’s about how leaders think when the stakes are real. If you lead people, you negotiate every day.