Jessica Santiago Byrd Podcast скачать в хорошем качестве

Jessica Santiago Byrd Podcast

Leaders On the Mic Episode 9 | Jessica Byrd: Welcome to another episode of Leaders On the Mic, a podcast by Elevate Latinos! In this episode, host Ana Valdez (President & CEO of the LDC) sits down with Jessica Santiago Byrd, Multicultural Marketing Manager at IKEA U.S., and a visionary leader shaping how major brands authentically connect with diverse communities. With a career devoted to inclusive storytelling and cultural insight, Jessica has led groundbreaking work; including the launch of IKEA’s U.S. Spanish-language website and national in-language campaigns that elevate the voices and needs of Latino consumers. Jessica’s approach is rooted in a belief that representation must be meaningful, data-driven, and community-informed. Her work is redefining what it looks like when a global company shows up for multicultural audiences, not as an afterthought, but as a core part of its brand DNA. Join us as Jessica shares her journey into multicultural marketing, why Latino consumers deserve intentional and culturally fluent engagement, and how brands can create authentic connections that go far beyond translation. Her insights offer a roadmap for how corporate America can respect, understand, and genuinely reflect the communities it serves. Listen on all podcast platforms: Podcast Website: https://www.elevatelatinos.com/podcast-1 Apple Podcasts: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/5b9ciiU... Amazon Music: https://music.amazon.com/podcasts/3d7... iHeart Radio: https://www.iheart.com/podcast/1323-l... Follow Elevate Latinos, our young Latino initiative: TikTok:   / elevatelatinos   Instagram:   / elevatelatinos   Learn more about the Latino Donor Collaborative: Website: https://latinodonorcollaborative.org/ LinkedIn:   / latino-donor-collaborative-inc   #leadersonthemic #JessicaByrd #Latina #Ikea #Corporate #Leadership #Marketing #LatinosPowerAmerica #RepresentationMatters #ElevateLatinos