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As of the end of 2023, there were 464.7 million global podcast listeners. By the end of 2024, there will be 504.9 million. If there was ever a time to invest in podcasting, it’s now—especially for brands. The podcast marketing scene is about to get a lot more competitive with more large companies vying for space. But that leaves the question: where are things headed for branded podcasts? Today, we're placing out chips down on the trends that will define B2B podcasting in the coming year. Try out Kapwing's Repurpose Studio here: https://www.kapwing.com/tools/repurpose?ut... ⭐️ Get more features with Kapwing Pro: https://www.kapwing.com/pricing make longer videos use unlimited cloud storage upload custom fonts access to all premium features Continue the conversation with Team Kapwing and our creator community! ✅ Follow us on Instagram https://www.instagram.com/kapwingapp/ ✅ Follow us on Twitter https://twitter.com/KapwingApp ✅ Follow us on TikTok https://www.tiktok.com/@kapwing Tag #kapwing on your creations to get a like from us! Kapwing is an online video creation and editing platform for modern creators. We enable digital storytelling, entertainment, and education with accessible, simple, collaborative tools.