Dr. Frank-Steffen Walliser (CEO, Bentley) скачать в хорошем качестве

Dr. Frank-Steffen Walliser (CEO, Bentley)

Dr. Frank-Steffen Walliser is CEO of Bentley Motors, a British luxury car manufacturer and holder of a Royal Warrant as supplier of motor vehicles to the British Royal Family, and is one of the most important executives in the global luxury car industry. Before becoming CEO of Bentley, Dr. Walliser worked at Porsche for more than 25 years. During this time, his roles included Head of Motorsport Strategy, Head of Project 918 Spyder, Head of Motorsport and GT Vehicles, Head of the 911 & 718 Series, Head of Product & Concept, and Vice President of Complete Vehicle Architecture & Characteristics. Mr. Walliser began his professional career at Porsche as Head of Technology Monitoring before becoming executive assistant to the management board. Dr. Walliser studied mechanical engineering at the University of Stuttgart and received his doctoral degree from Chemnitz University of Technology. ______________________________________ The CEO Leadership Series is the flagship event series of the Technical University of Munich (TUM) and takes place at the Heilbronn campus. The goal of the event series is to connect top managers with young students in order to promote a fruitful dialogue. The guests first hold a panel discussion with the host about their careers and organizations, and then respond to questions from the students in a Q&A session. This gives students valuable insights into the fascinating and exciting life and work of successful and renowned managers. 00:00 Teaser 01:57 Intro 04:45 Childhood and school 07:57 Military service and university 09:31 Becoming the first doctoral student at Porsche 13:09 First job at Porsche 16:19 Assistant to the board 19:54 Motorsport 21:46 Porsche 918 Spyder 27:20 Project management 31:45 Returning to Porsche Motorsport 31:57 Leadership roles within the firm 34:12 Taking over drivetrain & Porsche 911 38:13 What makes a Porsche? 40:08 Becoming the CEO of Bentley 42:15 First day as CEO 45:13 What makes Bentley special? 48:18 Luxury electric vehicles 53:04 Mulliner Bespoke cars 54:20 Autonomous driving 56:15 Innovation & tradition 57:43 Diversification (furniture, champagne, residences) 1:01:02 Bentley girl & Paris Hilton 1:01:28 Branding (extraordinary) 1:04:46 Price level and sensitivity 1:06:23 Typical day as a CEO 1:10:53 Quick fire questions (hobbies, food, vacation, music, desk, favorite Porsche & Bentley, left-hand or right-hand driving, Le Mans vs. Nürburgring, favorite driver) 1:19:10 Legacy 1:20:30 **Start of Q&A** 1:20:53 Challenges after takeover 1:22:57 Range of electric cars 1:25:23 Sustainability Rating 1:28:07 Global suppliers 1:31:07 Forecasting car sales 1:34:50 Changing customer demographics 1:36:56 Transferring from Porsche to Bentley 1:39:21 Leadership style 1:43:43 Engineering background 1:45:22 Brand value 1:47:19 Battery development 1:50:43 Useful lessons from university 1:52:42 Future plans for Bentley 1:54:18 Porsche's plan to buy Volkswagen 1:58:25 Reducing resistance in teams 2:00:52 End Music: Good Morning by MaxKoMusic