Prof G on AI eating itself, social media rage & the end of the CMO скачать в хорошем качестве

Prof G on AI eating itself, social media rage & the end of the CMO

Scott Galloway (Prof G) has returned to the Uncensored CMO podcast for a second time, in a special live episode. Galloway is Professor of Marketing at NYU Stern School of Business and host of the Prof G and Pivot podcasts. He joins Jon in a special live episode in London and lives up to his billing as the most uncensored guest of all time. Scott takes big swings at the advertising industry throughout the episode - despite the audience of CMOs - claiming that the days of the CMO are numbered. He continues with his damning commentary on why the era of brand is dead, why rage is the new sex, why young men are in trouble and what marketers need to do in the age of AI. Timestamps 00:00 - Intro 02:15 - How does Scott deal with the online negativity? 09:00 - Why the CEO saviours of social media won’t be turning up 16:13 - Scott’s thoughts on the Adolescence Netflix show 23:51 - Why marketers need to do the hard things 27:56 - How does Prof G assess a business opportunity 33:36 - What corporate employees can learn from entrepreneurship 40:22 - Why the CMOs days are numbered 47:33 - How should marketers approach AI 56:06 - What things has Prof G been profoundly wrong about Thank you to System1 (https://system1group.com) for making the live event possible. Credits Host: Jon Evans Executive Producer: James McKinven Director: Kerry Collinge Event management: Lara Zwirn, Gen Norris Social media: Sam Price Event graphics: Colin Jenkinson Production: Kinura (https://kinura.com)