The Comparison Framework Every Buyer Uses (Even If They Don’t Know It) скачать в хорошем качестве

The Comparison Framework Every Buyer Uses (Even If They Don’t Know It)

Buyers don’t evaluate homes in isolation. They compare them — instantly. In this video, I break down The Comparison Framework: how buyers actually decide which homes make the shortlist, which ones get toured, and which ones get ignored before anyone ever steps inside. If your home is sitting on the market longer than expected, this is usually why. You’ll learn: How buyers subconsciously compare homes online Why “nice house” isn’t enough anymore What homes you’re actually competing against How price, presentation, and condition stack up in a buyer’s mind What to fix before you list to avoid price reductions later Most sellers focus on their home. Buyers focus on options. Once you understand that shift, everything about pricing and prep changes. If you’re selling a home in Pierce County (or planning to soon), this framework will help you avoid the most expensive mistake sellers make: being compared the wrong way. 👇 Thinking about selling? Reach out for a pricing & prep strategy that positions your home to win from day one. 📍 Pierce County, WA