How to Write Like the Robots Can't—With Ann Handley скачать в хорошем качестве

How to Write Like the Robots Can't—With Ann Handley

What's the role of the writer in an age of AI? Is it possible for a person—you or me—to write better than a robot? And if so, what's the value for Marketing? Ann Handley believes AI can help us increase efficiencies. Accelerating workflow, scaling personalization, and crafting personas is easier with AI. That's what most of the other sessions in this series are about. But Ann also believes that the role of the writer remains uniquely integral to our content and marketing. She has spent her career believing in and championing great writing… and that belief remains stronger than ever. We writers need not be threatened by AI – but instead should view it as an opportunity to be more creative and to remind ourselves and our teams how much great writing informs the best marketing. You'll learn: ➡️ 21 places where AI can help us be more effective ➡️ 10 places it is truly terrible ➡️ 6 ways to write like the robots can't ➡️ You'll push away from your computer after this session with a clear understanding of when to use AI and when not to. One thing is certain: Generative AI has made it clear that writing matters more than ever (spoiler: It always did!). Join Ann to reclaim your creativity! And let's together celebrate the role of great writing in marketing! 👉 https://mprofs.com/youtube-ai-for-con... ---------------------------------------------------------------------------------------------------------------------- MarketingProfs Today: https://www.marketingprofs.com/cmp/me... Demand Generation Today: https://www.marketingprofs.com/cmp/ne... Strategic B2B Today: https://www.marketingprofs.com/cmp/ne... Communication Today: https://www.marketingprofs.com/cmp/ne... Follow us: LinkedIn -   / marketing-profs   Instagram -   / marketingprofs   Facebook -   / marketingprofs   Twitter -   / marketingprofs   TikTok -   / marketingprofs   Threads: https://www.threads.net/@marketingprofs